New charity brand, different look, same passion

In 2021, we launched our new charity brand, Evelina London Children’s Charity, to make it easier for supporters like you to help children and their families get compassionate and ground-breaking care from the amazing team at Evelina London.

About our new brand

Over 2020-2021, we conducted research with supporters and staff across the Hospital Trust to get their feedback. As a result, we wanted to make it more straightforward for you to support our work and hear about how your donations are making a difference. 

Our fresh and colourful new look will help us to connect with people and be recognisable as part of the Evelina London community that we’re so proud to support. We wanted to make sure we could communicate better with the staff, patients and families at Evelina London – and our supporters, who we rely on to help us achieve our mission. 

The heart motif is central to our new look. Inspired by Evelina London’s fingerprint flowers logo, we created this overlapping heart symbolising the compassion and care people experience from the amazing Evelina London Team. It also shows the love and support that children, young people, parents, carers, staff and friends all have for Evelina London.

We’re super excited to share all the  ways you can support us. It’s thanks to our brilliant donors, volunteers and fundraisers that we can all help Evelina London continue to do seriously amazing things.